B2B softwareSaudi Arabia
Accurates
Digital Marketing Consultant · Sep 2024 to Jan 2026
The company
Accurates is a Saudi Odoo ERP consultancy that implements, customizes and supports Odoo for businesses across the Middle East.
The situation
Accurates had no structured digital marketing when I started. The company needed an online presence built from scratch to generate awareness, drive qualified traffic and establish credibility in a competitive ERP consulting market.
What I did
- Built the digital marketing operation from the ground up as a freelance consultant.
- Set up and optimized the web presence for search and conversion.
- Created content targeting Odoo ERP-related search queries.
- Ran campaigns to drive engagement and tracked performance through analytics.
- Worked this engagement alongside my role at Cazoom Maths.
Results
What changed
795%
YoY traffic growth
36.2 → 14.1
Average search position
45K
Annual engagement events
From zero
Marketing function built
Tools used
WordPress, Google Analytics, Google Search Console, SEO tools, content tools